Go-To-Market
TLG Coaching provides Managed, and Automated Go-To-Market plans that will connect you with dozens of companies, VCs, and Private Equity firms in your space and hundreds of potential hiring managers you do not know today! We will help you engage with them and get in front of job opportunities before they go out to search, which can keep you from being one of the hundreds of candidates vying for a job and make you one of the few who interview for it.
Managed & Automated Marketing Plans
Target Companies & Contacts
We create searches for you in LinkedIn Sales Navigator, targeting companies that align with your market value and the executive contacts who are potential hiring managers. We do the same for Venture Capital and Private Equity firms with portfolio companies in your space and identify the contacts there who influence the hiring process.
Strategy & Messaging
We create customized scripts to effectively communicate to people you know that you are actively looking for a new role. We also develop 5-message scripts to connect you with people you do not know that effectively communicate you are looking. This type of “cold outreach” requires a professional multi-step process to facilitate engagement, and it works!
Communication Tools
We provide you with a Sales Automation Platform (SAP) that interfaces with Sales Navigator that generates communication between you and the targeted contacts via LinkedIn. We also set up a Slack channel for you for regular touch with your TLG team - the Project Manager and Consultant leading your campaign.
Project Management & Training
A dedicated TLG Project Manager will meet with you weekly to execute the following:
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Create the targeted company and VC/PE searches in your Sales Navigator
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Create and review scripts with you for each search campaign
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Load targeted contacts and scripts into the SAP
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Help you stay on top of communication and interview activity with potential employers
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Provide training for you on the SAP and Sales Navigator
What Our Clients Say
Carter Busse, Chief Information Officer
During my search for a new CIO role, Steve and his team helped me immensely. He provided great tips on how to improve your LinkedIn profile, to selling yourself, to interview prep, and compensation negotiation. If you are an IT leader looking for the next opportunity, I recommend working with Steve.
Professional Fees
Month One – Get Ready, Advancement, and Go-To-Market: $2,495
Month Two – Advancement and Go-To-Market: $1,995
Month Three and subsequent months – Advancement and Go-To-Market: $1,495
The SAP and LinkedIn Sales Navigator are additional costs